Sunday, January 9, 2011

GOOGLE vs BING vs YAHOO: 2 is not yet better than the other?

While it appears that the Internet search argument was won decisively by Google, rivals Yahoo and Microsoft haven't given up yet. The two companies formed an alliance in 2009 that will result in Microsoft's Bing search engine powering Yahoo's portal by the end of 2010.

Google embraces the elegant simplicity of a white background and the Google Search text field. Blue links to key Google features in the upper left corner make checking e-mail a snap. The Yahoo home page is considerably busier. This reflects the company's desire to be not just a search engine, but a starting point for Internet surfing. Its scatter shot approach features search, news, communications tools, and such specifics as a horoscope. While Bing's front page is distinctly flashy. Nevertheless, navigation for specialized search is easy to find. Bing’s front door also includes plenty of shortcuts to other Microsoft-owned Web destinations such as MSN, Windows Live, and Bing Travel. It would be nice to see a shortcut to my Microsoft-managed inbox.

Search results for Bing have two main components: a left-hand navigation panel of Quick Tabs that allow you to focus your search fast; and a center row of Categorized Search results, which simply group results in logical categories. Search results include instant answers, deep links, and multimedia. Google and Yahoo search results are delivered no-frills-style with blue links descending from most to least relevant. Both of these search engines deliver results that may include instant answers, deep links, and multimedia. 

But for me, Google is the best, probably because of all the other bits and pieces it has (GMail, Google Reader etc.), but Bing image search is nice, in that it doesn't need you to go to next page EVER, it just keeps adding pictures at bottom of page. Also, images get bigger on mouse over, and if you click an image, image results stay at side while the page is loaded, so you can click on next image without having to go back to search results. Still Google is better.

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